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Technogym presents Bike Personal in Marbella

For the first time in Spain, Technogym presented Bike Personal in Marbella, considered as one of the top destinations for wellness, including numbers of sport centres, private clinics, luxury resorts and spas. In the beautiful setting of Villa La Pereza in the five stars resort Puente Romano, Bike Personal played the role of the protagonist of the living room.
Guests could appreciate its design and discover all the technological functionalities, while enjoying a cocktail in the garden.

The new bike, presented previously at the 2019 Salone del Mobile in Milan, features the most innovative training programs and is made with top-quality, elegant and refined materials. Thanks to the high attention to the details, this sports equipment becomes a real design object.

Bike Personal is fully integrated with Technogym’s mywellness cloud digital platform, which offers a complete range of contents and training programs dedicated to fitness, sport and health, available directly on the display of the product. Thanks to UNITY - the digital touchscreen interface - users can live a fully personalized experience made up of their training programs, data and content, applications, favourite websites, social networks, entertainment options like Netflix and Youtube and TV channels.

Modern houses have embraced the design trend of multipurpose areas, to achieve space and light without any partition. The living room is integrated with the kitchen, as well as with the terrace or the bedrooms, creating a flow of cooking, resting, and enjoying the time spent at home in a unique combined environment.

With the mission of spreading the Wellness lifestyle, Technogym supports the evolution of the trend in which well-being is increasingly present in people's lives, by integrating gym equipment in these experiential spaces.

Physical activity so becomes a natural element of the daily routine, together with a correct nutrition and a positive mental attitude.

Thanks to a special focus on design, Technogym transforms fitness tools into unique decorative pieces of art, adding value to any domestic environment: the so-called Home Wellness. Bike Personal is the latest product form Technogym’s Personal Line, a collection of iconic products for Home Wellness that combine innovation, technology and design. Personal Line’s stylish design, inspired by science and nature, is the result of the collaboration between Technogym, with its three-decades of research experience in developing fitness and wellness products, and world-renowned furniture designer and architect Antonio Citterio.

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